NAC Kantar Infographic - Survey 3 NAC Kantar Infographic - Survey 3

The COVID-19 Arts Consumption Study seeks to understand the behaviour and sentiments of Singaporeans pertaining to online arts consumption during the pandemic, informing possible opportunities for the arts community to engage with Singaporeans. This ongoing study comprises three full surveys from Aug 2020 to February 2021.

Playbook exploring macro trends in the arts, which can be accompanied by the following statement:


The following report explores macro trends of how arts consumption could unfold, with the COVID-19 pandemic signalling a new normal of disruptions and discontinuities.

Arts in the post-pandemic normal – 5 macro trends to watch